Net Worth

Blippi Net Worth: How Did Blippi Gain Such Popularity?


blippi net worth

Blippi’s net worth is roughly $16 Million as of August 2022. Blippi is an American YouTube and Amazon Video children’s entertainer and educator.

The Blippi videos are intended to be educational and appealing to young children, as John’s Blippi character is portrayed with a childlike, energetic, and inquisitive demeanor, always wearing a blue and orange beanie hat, blue shirt, orange suspenders, and a bow tie.

Early Life

Steven John was born in Las Vegas on May 27th, 1988. John grew up in Ellensburg, Washington, “surrounded by tractors, cows, and horses,” and as a child, he wanted to be a limousine driver and a fighter pilot.


Blippi began his career as a C-17 loadmaster at the 4th Nuclear Airlift Squadron while serving active duty in the United States Air Force. He is a veteran.

After moving back to Ellensburg and observing his two-year-old nephew watching low-quality YouTube videos, Stevin John had the idea for Blippi. Blippi has been described as “an adult human male who dresses in bright clothing and dances around abandoned American soft play centers for YouTube’s benefit.”

The first Blippi video was released on January 27, 2014, with John starring as Blippi and filming, editing, and designing the initial graphics himself.

The videos would eventually receive over a billion views on YouTube, and the production team would grow. The Blippi team would start producing videos in Spanish, launch Blippi Toys, and offer DVDs and digital downloads via the Blippi website.

blippi net worth

Blippi’s Personal Life

Stevin John is romantically involved with Alyssa Ingham. It is unknown when and how they began dating, but their relationship has lasted for several years. The couple frequently posts photos of themselves on social media. Steven and Alyssa currently reside in Las Vegas, Nevada, and have two dogs named Lynn and Lily.

What is Blippi’s Revenue From Social Media?

With estimated earnings of $17 million from his 13.3 million YouTube subscribers, Blippi is one of the highest-paid YouTube stars in the world. Blippi was the ninth highest-earning YouTuber in 2020, according to Forbes, surpassing both David Dobrik and Jeffree Star. Due to all of these various revenue streams, Blippi was able to amass such a substantial estimated net worth.

The Blippi channel gains 6,000 new subscribers per day and generates an estimated $25,000 per day in advertising revenue ($9 million per year). In addition, this is not the only channel that Blippi provides. Blippi Toys, his second channel, has over 7 million subscribers and over 7 billion views as of 2021. This channel is projected to receive an average of 4 million views per day, generating an additional $20,000 per day ($7.3 million per year).

His videos receive an average of 5.6 million daily views. Inter-film advertisements contribute to his $22,400 daily income and $8,2 million annual income. “Blippi Learns About Jungle Animals” received more than 813 million views on YouTube; he earned nearly $6.2 million solely from this video. His “Videos for Toddlers with Blippi | Learn Colors and Numbers” video has received more than 310 million views and has earned him more than $2.4 million.

In addition, he has additional channels, such as Blippi Arabic, Blippi Toys, Blippi Spanish, and many others. The Spanish version of Blippi may receive more than 5 million daily views and generate more than $10,000 daily. His videos are also available on Hulu and Amazon. His videos have remained in Amazon’s Top 100, and each episode costs either $1.99 or $59.99 per season.


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A subscription to Blippi’s channel on Hulu costs $5.99 per month. Shortly, he is also in negotiations with Netflix for a regular Blippi program, a contract that would increase his net worth by millions of dollars.

Additionally, Blippi conducts live tours and sells merchandise based on his persona. Charleston, United States was the first stop of “Blippi The Musical’s” North American tour in the summer of 2021.

This has undoubtedly contributed to Blippi’s net worth increase. His product line includes Blippi berets, shoes, toys, and pillows. Blippi action figures and miniature replicas of his signature bow tie and headgear are available for purchase.

The Wall Street Journal predicts that Blippi will be the most successful new preschool release of the year. The price range for Blippi merchandise is between $3.99 and $19.99, and it is sold at both Walmart and Amazon.

How Did Blippi Gain Such Popularity?

Eventually, the films would receive over a billion views on YouTube, and the production staff would expand. The Blippi team would initiate the production of Spanish-language films, introduce Blippi Toys, and offer DVDs and digital downloads via the Blippi website.

Children have responded positively to Blippi’s youthful approach, but some adults have questioned the character’s simplicity because of his tone and repetitious songs about garbage trucks, fire engines, and pizza.


What is Blippi’s value?

Blippi’s estimated net worth is $16 million.

What age is Blippi?

Blippi was born on May 27, 1988, making her current age 34.

What height is Blippi?

Blippi’s height is 1.73 meters, or 5 feet 8 inches.