Net Worth

Charli D’amelio Net Worth: What Are the Four Sources of Income?


charli d'amelio net worth

Charli D’Amelio is a dancer and social media personality whose content on the video-sharing app TikTok is well-known. The net worth of Charli D’Amelio is $20 million.

After posting her first dance videos to TikTok in 2019, she became the platform’s most followed creator. As a result of her fame, D’Amelio has participated in numerous sponsorships and created a podcast, makeup line, and nail polish collection.

At the time of writing, she has the most followers on TikTok. On November 22, 2020, Charli first surpassed 100 million followers. Addison Rae, the second-most subscribed person, had 70 million followers at that time. Charlie is the first person with 100 million TikTok followers.

Early Years

Charli D’Amelio was born in Norwalk, Connecticut in 2004 to Heidi, a photographer and former model, and Marc, a former candidate for the Connecticut State Senate on the Republican ticket. Her older sister is named Dixie. D’Amelio began dancing at age three and competed in dance for over ten years. D’Amelio attended King School for her education but switched to virtual schooling after her success on TikTok.

Personal Life and Generosity

D’Amelio has shared her experiences with body shaming as well as the fact that she suffers from an eating disorder. Due to the latter problem, she partnered with UNICEF in 2020 to launch an anti-bullying campaign.

D’Amelio has been vocal about her support for the Black Lives Matter movement and has spoken out against the murder of George Floyd on TikTok. She has also assisted those with special needs by contributing to a 2019 fundraiser.

In the spring of 2020, she contributed $50,000 to Norwalk Hospital in her hometown of Norwalk, Connecticut, to assist the hospital in acquiring vital medical supplies for the COVID pandemic. She partnered with TikTok to donate $100,000 to the American Dance Movement, which provides access to dance education in the United States, later in the year.

charli d'amelio net worth


Charlie spent the majority of her childhood at the King School, but her parents pulled her out of school. Her parents decided to homeschool her after she gained popularity on Tik Tok.


Throughout her online career, Charli D’Amelio has won several prestigious awards through various social media applications. She won the Streamy Award for Breakout Creator in 2020 and was nominated in multiple categories for The Streamy Awards and the People’s Choice Awards in 2020.

She also holds the Guinness World Record for the application TikTok with the most followers. Along with her prestigious awards, she has also attained immense fame and a large fan base.

Sources of income

Earnings from TikTok

According to Celebrity Net Worth, Charli charges a minimum of $100,000 for a single sponsored post on her profile, although this amount is likely much higher for certain products/companies. Undoubtedly, her massive following makes her page a prime location for advertising, with numerous companies willing to pay any price to have Charli endorse their product.

Income from YouTube

Similar to TikTok, Charli’s 9.59 million YouTube subscribers generate a substantial amount of income from ad revenue and sponsored videos. While it is unknown if she receives the same $100,000 per sponsored post-deal on her YouTube channel as she does on her TikTok page, she is undoubtedly well compensated for any sponsorships she chooses to do on her channel.

Profits From Product Transactions

The majority of Charli’s income comes from the numerous product deals and real-world advertisements she creates for businesses. She has a deal with Dunkin Donuts that includes a custom drink and a menu item, in addition to being a part of campaigns for a multitude of other brands.

Forbes reports that Charli appeared in a Super Bowl commercial for only a few seconds, but she reportedly earned $1 million for the spot. She also has a licensing agreement with Just Mobile Direct, along with her sister Dixie, for the production of ring lights, a popular accessory for lighting TikToks. Forbes estimates that she will earn between $17 million and $18 million from these deals alone in 2021.

Earnings from TV and Films

Charli’s level of fame has enabled her to branch out from social media into more traditional forms of media, such as television and film. She provided her voice for the animated films StarDog and TurboCat, and she has a deal with Hulu to star in a reality show titled The D’Amelio Show, which focuses on her family. Despite the lack of information regarding her earnings from these endeavors, it is clear that they contribute significantly to her income.

charli d'amelio net worth

How Did She Get So Famous?

Charli downloaded TikTok in May 2019 after receiving encouragement from her friends to do so. Her first video featured her and a friend lip-syncing. She initially posted videos horizontally to showcase her dance skills. Later, she began to adapt more to the platform while filming herself dancing in everyday settings such as her bedroom.

Two months later, she published her first piece of viral content, a side-by-side video with another TikTok content creator (@move with joy) in which she mimicked the latter’s simple dance moves. The video received more than two million views, and by August of 2019, Charli had 100,000 followers. After a few months, she reached 5 million followers.

Timing contributed significantly to her success. Midway through 2019, TikTok had begun to gain popularity, and since most children were on summer break, more content was consumed than created.

The content of Charli’s videos was also algorithmic gold, as most TikTokers at the time posted either lip-syncing or humorous videos. Therefore, in terms of originality, her dance videos stood out immediately. Being a discovery-based application, each piece of content on TikTok that receives engagement boosts the algorithm, resulting in the “For You Page” receiving the most traffic.

Charli’s affability also made her a safe recommendation for a broader demographic, resulting in increased audience engagement across a broad spectrum. This included the users about whom TikTok had limited information. As her popularity on TikTok increased, a plethora of memes and backlash videos emerged, which only fueled her success as a master content creator.


Charli D’Amelio was a member of the Hype House?

A. Yes, Charli and her sister Dixie were both members of the group of TikTok stars who shared a mansion and collaborated on content creation. In 2020, however, both sisters left the group.

How did Charli D’Amelio gain popularity on TikTok?

Charli rose to prominence on the platform primarily through the use of choreography and participation in dance trends that circulated on the platform.

Is Charli D’Amelio the most influential TikTok user?

Almost certainly, yes. Her numerous brand partnerships, sponsorships, and forays into traditional media have made her a household name, not only on TikTok but also on the majority of social media platforms. Her notoriety appears to increase exponentially, and she has quickly become a household name.